EPISODE HIGHLIGHTS
- Peter’s Career Profile
- What is Celo?
- Learn About the Three Layers
- Regulators
- Programmers, Builders & Operators
- The Public
- Understanding Layer 1: Regulators & Their Responsibility
- Understanding Layer 2: Business, Tech & Other Operators
- The Importance of Talent
- Creating Products that Solve Real Problems
- The Blockchain Education Problem
- The Need for More Communicators in the Blockchain Space
- The Role Creators Should Play in the Blockchain Space
- Understanding Layer 3: The Users
- Common Marketing Blunders Made by Blockchain StartUps
- The Importance of Storytelling
- Marketers As a Part of the Design Phase
- Being Obsessed with the Users/Consumers of the Product
- Managing all Three Layers
- Changing Lives with Blockchain Technology