Nydia Norville is setting out to make Caribbean inspired natural and organic skincare products the norm and not the exception. She always knew she wanted to start her own business and always had a passion for fashion and beauty but on the business side of it. Throughout high school and college she was approached to model, and while she dabbled in it, school was always the priority. Once finished with college, she decided to give modeling a try. A year after graduating from Seton Hall University with a B.S. in Business Administration, Nydia found herself living in New York City and pursuing modeling full time. “I never wanted to be a model for the rest of my live but instead viewed it as a platform towards the future I wanted for myself, which was to one day have my own business”
Fast-forward three years and Nydia is being featured in Essence, Harper’s Bazaar, Glamour and InStyle magazines, but the desire to start her own business still lingered. So she took some time off from modeling to plan her next endeavor. During this time, Nydia began experimenting with creating moisturizers. She had always suffered from extremely dry skin and had never been able to find a moisturizer that worked. After researching ingredients used in the moisturizers sitting on her bathroom shelf, she realized that many of them contained harsh chemicals that weren’t good for the skin.
In this episode Nydia shares with Jo-Ann the story behind Choiselle and why we should all be using natural skin care products. Are your skin products filled with dangerous chemicals? Listen in.